India’s first Behaviour Club was established by the Unicef in Chhattisgarh at Shaheed Mahendra Karma Vishwavidyalaya, Jagdalpur, Bastar on May 06, 2023.
What is Behaviour Club ?
Behaviour Club
- Platform for motivated students of university who are committed in learning new behaviours to become advocate of change in society
- An opportunity to dig deeper into behavioural insights of individual & community
- Lab to understand Nudging Science
- Carrying out social experiments to understand triggers for Behaviour change in society & community.
Objectives of Behaviour Club
-  To develop leadership capabilities in the students of the University
-  To provide a platform to young student’s about creating community awareness and  engagements about factors affecting behaviour change in community
-  To develop capacity of youth for social responsibility and awareness towards festivals, special religious days, art, culture, and community change
-  Apart from academic activities providing a forum for overall development of personality on important subjects such as gender equality, child protections, nutrition, and online security etc.
-  To promote innovation and research among youth through knowledge management behaviour insights, community experiences